GDW Towbars hadn’t updated their website in over two decades. Their outdated platform was slow, prone to errors, and difficult to manage—even for their web developers. The site’s frequent mistakes in displaying product stock led to lost sales, wasted time, and significant frustration. Moreover, without any analytics or search console setup, they had no insight into their website’s traffic, visitor behavior, or how customers were finding them.
Challenges included:
We took a comprehensive approach to revitalize GDW Towbars’ online presence. In the first phase, we designed and developed a completely new, modern website within a WordPress environment, ensuring a fresh and user-friendly experience. In the second phase, we developed custom software to automatically synchronize their product stock with the website twice a day, reducing errors and improving efficiency.
At launch, we selected Hetzner as their web hosting provider to guarantee a fast and reliable website experience.
Key achievements include:
Interested in the transformation? Check out the before & after of their website here.